{"id":3223,"date":"2024-01-18T16:12:10","date_gmt":"2024-01-18T16:12:10","guid":{"rendered":"https:\/\/diptongo.net\/newSiteTemp\/?post_type=harington_portfolio&#038;p=3223"},"modified":"2024-04-17T01:43:50","modified_gmt":"2024-04-17T01:43:50","slug":"gatrorade-todo-cambia","status":"publish","type":"harington_portfolio","link":"https:\/\/diptongo.net\/newSiteTemp\/harington_portfolio\/gatrorade-todo-cambia\/","title":{"rendered":"Gatorade &#8220;Todo Cambia&#8221;"},"content":{"rendered":"\n<div class=\"wp-block-harington-gutenberg-container content-row light-section full row_padding_top row_padding_bottom row_padding_left row_padding_right\" data-bgcolor=\"#eeeeee\" style=\"text-align:left\">\n<h3 class=\"wp-block-heading has-mask\">GATORADE<\/h3>\n\n\n\n<hr><hr><hr>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h6 class=\"wp-block-heading\">Advertisement<br>Colombia\/Spain\/Netherlands<br>2018<br>Diptongo Productions \/ Diptongo Post-production<br>Spanish<br>Sebastian Mejia<\/h6>\n\n\n\n<div class=\"button-box has-animation \" data-delay=\"100\"><div class=\"clapat-button-wrap parallax-wrap hide-ball\"><div class=\"clapat-button parallax-element\"><div class=\"button-border parallax-element-second rounded\"><a class=\"\" href=\"https:\/\/vimeo.com\/275326694\" target=\"_blank\"><span data-hover=\"WATCH THE PROJECT\">WATCH THE PROJECT<\/span><\/a><\/div><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading has-mask-fill\">Sinopsis<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Gatorade: Todo Cambia&#8221; was a brand campaign in Colombia for the 2018 FIFA World Cup in Russia. The commercial featured three key players from the Colombian national team in different scenarios, illustrating how everything in sports and soccer is in constant movement and transformation. It showcased how Gatorade is always with them, helping them give their all and face adversities.<\/p>\n\n\n\n<hr><hr>\n\n\n\n<h5 class=\"wp-block-heading has-mask-fill\">La Idea<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Embracing Change: The &#8220;Gatorade: Todo Cambia&#8221; campaign embraced the dynamic nature of sports and soccer, highlighting how players evolve and adapt to new challenges. Through compelling storytelling, it depicted the journey of Colombian football stars and their reliance on Gatorade to fuel their performance and resilience in the face of change.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-harington-gutenberg-container content-row dark-section normal row_padding_top row_padding_bottom change-header-color\" data-bgcolor=\"#000000\" style=\"text-align:left\">\n<hr>\n\n\n\n<!-- Video Player --><div class=\"video-wrapper \"><div class=\"video-cover\" data-src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g8.png\"><\/div><video class=\"bgvid\" controls preload=\"auto\" ><source src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/GATORADE_TODO_CAMBIA.mp4\" \/><source src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/GATORADE_TODO_CAMBIA.mp4\" \/><\/video><div class=\"control\"><div class=\"btmControl\"><div class=\"progress-bar\"><div class=\"progress\"><span class=\"bufferBar\"><\/span><span class=\"timeBar\"><\/span><\/div><\/div><div class=\"video-btns\"><div class=\"sound sound2 btn\" title=\"Mute\/Unmute sound\"><i class=\"fa fa-volume-up\" aria-hidden=\"true\"><\/i><i class=\"fa fa-volume-off\" aria-hidden=\"true\"><\/i><\/div><div class=\"btnFS btn\" title=\"Switch to full screen\"><i class=\"fa fa-expand\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><\/div><\/div><!--\/Video Player -->\n\n\n\n<hr>\n<\/div>\n\n\n\n<div class=\"wp-block-harington-gutenberg-container content-row light-section full row_padding_top row_padding_bottom row_padding_left row_padding_right\" data-bgcolor=\"#eeeeee\" style=\"text-align:left\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h6 class=\"wp-block-heading has-mask\">\/ Inspiring with design<\/h6>\n\n\n\n<hr>\n\n\n\n<p class=\"wp-block-paragraph\">Empowering Athletes: By showcasing Gatorade as a constant companion for athletes, the campaign reinforced the brand&#8217;s commitment to supporting players throughout their journey. It emphasized Gatorade&#8217;s role in providing the energy and hydration needed to overcome obstacles and achieve success on the field.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-harington-gutenberg-container content-row light-section full\" data-bgcolor=\"#eeeeee\" style=\"text-align:left\">\n<div class=\"wp-block-harington-gutenberg-moving-gallery moving-gallery fw-gallery random-sizes\"><ul class=\"wrapper-gallery\">\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g2.png\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g1.png\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g3.png\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g4.png\" alt=\"\" \/><\/li>\n<\/ul><\/div>\n\n\n\n<div class=\"wp-block-harington-gutenberg-moving-gallery moving-gallery bw-gallery random-sizes\"><ul class=\"wrapper-gallery\">\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g7.png\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g6.png\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g5.png\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/01\/g8.png\" alt=\"\" \/><\/li>\n<\/ul><\/div>\n<\/div>\n","protected":false},"template":"","portfolio_category":[19,18],"class_list":["post-3223","harington_portfolio","type-harington_portfolio","status-publish","hentry","portfolio_category-production","portfolio_category-post-production"],"_links":{"self":[{"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/harington_portfolio\/3223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/harington_portfolio"}],"about":[{"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/types\/harington_portfolio"}],"wp:attachment":[{"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/media?parent=3223"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/portfolio_category?post=3223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}