{"id":3641,"date":"2024-02-18T00:48:29","date_gmt":"2024-02-18T00:48:29","guid":{"rendered":"https:\/\/diptongo.net\/newSiteTemp\/?post_type=harington_portfolio&#038;p=3641"},"modified":"2024-04-18T01:12:01","modified_gmt":"2024-04-18T01:12:01","slug":"byhouyrs","status":"publish","type":"harington_portfolio","link":"https:\/\/diptongo.net\/newSiteTemp\/harington_portfolio\/byhouyrs\/","title":{"rendered":"ByHours"},"content":{"rendered":"\n<div class=\"wp-block-harington-gutenberg-container content-row light-section full row_padding_top row_padding_bottom row_padding_left row_padding_right\" data-bgcolor=\"#eeeeee\" style=\"text-align:left\">\n<h3 class=\"wp-block-heading has-mask\">ByHours<\/h3>\n\n\n\n<hr><hr><hr>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h6 class=\"wp-block-heading\">Advertisement<br>2023<br>Colombia<br>Spanish<\/h6>\n\n\n\n<div class=\"button-box has-animation \" data-delay=\"100\"><div class=\"clapat-button-wrap parallax-wrap hide-ball\"><div class=\"clapat-button parallax-element\"><div class=\"button-border parallax-element-second rounded\"><a class=\"\" href=\"https:\/\/www.byhours.com\/es?gad_source=1&amp;gclid=CjwKCAjw5v2wBhBrEiwAXDDoJQ6NtOqaCOnkFQPNBUTcumFluQKek8DSzlGTL4jGx_nRoUpXPUz6SBoCUpoQAvD_BwE\" target=\"_blank\"><span data-hover=\"CHECK OUT THE PAGE\">CHECK OUT THE PAGE<\/span><\/a><\/div><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading has-mask-fill\">Summary<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">ByHours not only redefined the hotel experience but also captivated the public&#8217;s imagination with its bold campaign &#8220;The Fakest news of them all&#8221; placing the concept of time at the forefront of all conversations, thus reinventing how people perceive and utilize their time.<\/p>\n\n\n\n<hr><hr>\n\n\n\n<h5 class=\"wp-block-heading has-mask-fill\">The idea<\/h5>\n\n\n\n<p class=\"has-animation wp-block-paragraph\">Dominating the Love and Friendship Season: With the aim of standing out during the love and friendship season, ByHours implemented a comprehensive multichannel strategy that included viral videos, micro-influencers, and organic media to generate conversations around the concept of #RegalaTiemo. This campaign inspired the audience to gift quality time and motivated action, resulting in a significant increase in web traffic and enhanced digital interaction.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-harington-gutenberg-container content-row dark-section normal row_padding_top row_padding_bottom change-header-color\" data-bgcolor=\"#000000\" style=\"text-align:left\">\n<hr>\n\n\n\n<!-- Video Player --><div class=\"video-wrapper \"><div class=\"video-cover\" data-src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_047.jpg\"><\/div><video class=\"bgvid\" controls preload=\"auto\" ><source src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/6563349f-b4fa-4b61-9fa9-7334b8dff5d3.mp4\" \/><source src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/6563349f-b4fa-4b61-9fa9-7334b8dff5d3.mp4\" \/><\/video><div class=\"control\"><div class=\"btmControl\"><div class=\"progress-bar\"><div class=\"progress\"><span class=\"bufferBar\"><\/span><span class=\"timeBar\"><\/span><\/div><\/div><div class=\"video-btns\"><div class=\"sound sound2 btn\" title=\"Mute\/Unmute sound\"><i class=\"fa fa-volume-up\" aria-hidden=\"true\"><\/i><i class=\"fa fa-volume-off\" aria-hidden=\"true\"><\/i><\/div><div class=\"btnFS btn\" title=\"Switch to full screen\"><i class=\"fa fa-expand\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><\/div><\/div><!--\/Video Player -->\n\n\n\n<hr>\n<\/div>\n\n\n\n<div class=\"wp-block-harington-gutenberg-container content-row light-section full row_padding_top row_padding_bottom row_padding_left row_padding_right\" data-bgcolor=\"#eeeeee\" style=\"text-align:left\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h6 class=\"wp-block-heading has-mask\">\/ Inspiring with design<\/h6>\n\n\n\n<hr>\n\n\n\n<h4 class=\"wp-block-heading has-mask\">The Gift of Time: ByHours campaign not only shifted the brand&#8217;s perception but also had a tangible impact on bookings and digital engagement. By demonstrating that well-spent time with ByHours leads to exceptional results, the brand positioned itself as a market leader, offering a unique and valuable experience for its customers.<\/h4>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-harington-gutenberg-container content-row light-section full\" data-bgcolor=\"#eeeeee\" style=\"text-align:left\">\n<div class=\"wp-block-harington-gutenberg-moving-gallery moving-gallery fw-gallery random-sizes\"><ul class=\"wrapper-gallery\">\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_092.jpg\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_072.jpg\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_063.jpg\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_015.jpg\" alt=\"\" \/><\/li>\n<\/ul><\/div>\n\n\n\n<div class=\"wp-block-harington-gutenberg-moving-gallery moving-gallery bw-gallery random-sizes\"><ul class=\"wrapper-gallery\">\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_026.jpg\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_047.jpg\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_011.jpg\" alt=\"\" \/><\/li>\n\n\n\n<li><img decoding=\"async\" src=\"https:\/\/diptongo.net\/newSiteTemp\/wp-content\/uploads\/2024\/04\/BYHOURS_000.jpg\" alt=\"\" \/><\/li>\n<\/ul><\/div>\n<\/div>\n","protected":false},"template":"","portfolio_category":[20],"class_list":["post-3641","harington_portfolio","type-harington_portfolio","status-publish","hentry","portfolio_category-ad-agency"],"_links":{"self":[{"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/harington_portfolio\/3641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/harington_portfolio"}],"about":[{"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/types\/harington_portfolio"}],"wp:attachment":[{"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/media?parent=3641"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/diptongo.net\/newSiteTemp\/wp-json\/wp\/v2\/portfolio_category?post=3641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}